Preparation for the overseas Double 11 (Singles' Day) sales season has entered its sprint phase. According to a Securities Times report on October 16, AliExpress said its pre-Double 11 overseas warehouse stocking grew 146% year on year, with official warehouses covering Spain, France, Poland, Germany, the US and South Korea; warehouse capacity has been expanded 2.5 times and staffing quadrupled. Taobao will launch this year's Double 11 across 20 global markets with free shipping to 13 countries and regions, expanding from small parcels to furniture and building materials.
SHEIN's 2026 year-end campaign runs from mid-October through late December, covering Double 11, Black Friday, Cyber Monday and Double 12. Japan/Korea-bound flows are equally busy: Weihai Lingang District reports that Alibaba's Shandong Port Logistics Group warehouses for Korea and Japan fully entered stocking mode on October 18, receiving about 600,000 items per day. Product categories jumped from 80,000 last year to 250,000, order volume is expected to double, and parcels move to Japan and Korea mainly by sea and air.
On logistics, platform deadlines are now firm: Amazon Lightning Deal submissions require 3-4 weeks' lead time, and final Black Friday/Christmas cut-offs for FBA and third-party overseas warehouses concentrate in late October to early November. Japan-bound traffic relies on fast sea services, air freight and e-commerce parcels, with a shipping peak expected November 11-13. Weihai Customs has cut clearance times via combined 9610+1210 export consolidation and cross-site consolidation.
Three tips for Japan-bound sellers: first, if your event registration and warehouse appointments are not done, this week is the last window — fully-booked schedules can reject late arrivals by the hour; second, fast sea services to Japan are short-transit and quick-turnaround, a cost-effective complement to air freight — protect hero SKUs by air and shift volume to sea; third, mind Japan's import declaration and assessed-value taxation rules, and prepare invoices and packing lists early.
We provide FCL/LCL ocean freight, air freight, international express and door-to-door customs-cleared delivery from anywhere in China to Japan, with stable space at Nansha, Shenzhen and Shanghai — 3-7 days by air, 10-18 days by LCL. Use the buttons below for rate calculation, tracking or online consultation, or click sales@ruixincargo.com to send your cargo details for a prompt quote.